SHELLI'S BLOG

Since 2019, I've been creating designs for small businesses with big dreams. Here's where I post tips, design work, news, and all things branding and design.

Logo File Types Defined: Why You Need Multiple Formats For Success!

Aug 28, 2023 | Branding & Identity, Graphic Design Basics, Tools & Resources

Since I've been working with several logo clients lately, I wanted to take a moment to talk about logo file types. All of my logo and brand design clients will always receive four file types from me: PNG File JPEG File Vector File (EPS or SVG) Original Illustrator...

5 Things I’ve Learned for Getting Started as a Web & Brand Designer

Aug 21, 2023 | Graphic Design Basics, Tools & Resources

Before I really dive in, I want to begin by saying that my journey towards design and creative work as a profession has certainly been a work in progress. Though I studied Graphic Design and Mass Communications in college, I never allowed myself to rely on design as a...

Website Revamp: Epic Life Counseling

Jul 12, 2020 | Branding & Identity, Case Studies, Web Design

The Initial Request My friend had reached out to me asking if I could make some updates to her website. The site had originally been designed in 2013, and, as you can imagine, the web world has changed quite significantly over the last 7 years. Discoveries We decided...

The Two Best Business Card Printing Services I’ve Found

Nov 1, 2019 | Branding & Identity, Graphic Design Basics, Tools & Resources

Guys! I want to share my two favorite online print and design companies for creating and designing your own business cards: MOO & Zazzle. Business cards are such an important expression of your brand, and must suit the personality and style of your company's...

Center of Excellence Logo

Oct 21, 2019 | Branding & Identity

Here's the new Center of Excellence logo on the new county employee login page!

Logos for the County

Oct 9, 2019 | Branding & Identity

After seeing some of this summer's fair designs, the county's HR department reached out to me to ask if I would make a logo for their new "mybenefits" initiative. I was stoked to design something for the county that would connect to their current logo, but still be...

How to make a brand BOLD!

Sep 26, 2019 | Branding & Identity, Graphic Design Basics

I've been working on a fun project for a small online marketing business called Brick Out Loud. These guys have over 124,000 Lego items in inventory that they sell through a website called Bricklink. You can check out their online store here:...

QUICK LINKS

WANT MORE DESIGN GOODNESS IN YOUR INBOX?

Email form to come!